Try Swedish invite Swedish food and beverage companies to an engagement strategy activity for the German market. Together with the German/Austrian research tool go2market, your food and beverage company can list your products in a food retail store during a speficic time period in autumn 2022. You will also receive valuable market feedback on your products from a large demographically representative German test group.
go2market is a real-life market research tool that helps you review your product through the eyes of the local consumer. Through go2market, your products are temporary listed in a grocery store in Cologne, Germany and your products can be bought in store by product testers.
Testers are chosen based on socio-demographic of the individual country and will test and evaluate your product. You will then receive personalised in-depth statics on your target group and their feedback on your product. You will be able to see your unique sales performance and feedback on your products (packaging, taste, and potential rebuy) continuously though the go2market dashboard.
Join us for a kick-off webinar on Wednesday 8th June, 10:00 – 12:00 CEST. Sign up here
This non-binding inforamtive webinar will be hosted together with go2market.
Agenda for the webinar:
- Welcoming remarks
- Presentation and timeline of the activity
- go2market presentation
- Live store tour – “Behind the Scenes”
- Q&A and next steps
Following the webinar, your company will get the opportunity to participate in an individual dialogue with a sales representative from go2marketto to further develop the collaboration and start the process of your products’ test listing.
Using the test listing and survey, and feedback from the product testers and go2market, your company can develop a tailored strategy to increase your products’ performance in the German market.
Try Swedish will guide you through the whole activity and test sales.
To sign up for the webinar to get to know go2market’s service better and have the chance to an individual meeting for test listing your product, please sign up here.
After your registration, Try Swedish will send you a questionnaire to gather further detailed information about your products and company to evaluate your potential for this activity. Additionally, you will receive a price indication based on the number of products you want to list and company size. There will be subsidised support for Swedish SMEs.