Try Swedish hopes to see you at the 2021 version of ISM Cologne. The world’s largest trade fair for sweets and snacks, normally with about 38 000 trade visitors and more than 1 600 exhibitors showcasing their products.
Try Swedish will hopefully participate with our traditional annual pavilion gathering Swedish innovative suppliers within different confectionery segments.
Contact Felicia.Caritg@business-sweden.se for more information about the Swedish pavilion.
Are you curious to find out more about delicious Swedish sweets?
Article on why Swedes love the Pick and Mix concept for their sweets.
Try Swedish is the official concept and trademark owned by Business Sweden, The Swedish Trade and Invest Council, to promote Swedish food and beverages globally.